TROPICANA.

School Competition for Tropicana account. 

Brief : Attract a younger and non drinker of typical juice target. Create awareness for the launch of the new juice Tropicana Douceur.

Insight : Everyday is a Routine.

Execution :  With the new Tropicana Douceur you will be surprise how every morning can be unexpected. Change your daily Routine with Tropicana.

THE UNEXPECTED WAKE UP. 

Role : Strategy, Art Direction & Copy Writing

360° Campaign

Date:

February 2016.

Client:

Tropicana

Role:

Strategy, Art Direction & Copy Writing